Local SEO Setup — Kathmandu Restaurant
Google Business Profile optimization and local citations for visibility
Overview
A restaurant in Kathmandu wanted to improve its visibility in local search results, Google Maps, and voice search queries for food-related searches.
The Challenge
The restaurant had an unclaimed Google Business Profile, inconsistent NAP (Name, Address, Phone) citations across directories, no local landing pages, and limited online reviews. Local search visibility was nearly nonexistent.
The Solution
Claimed and fully optimized the Google Business Profile with photos, categories, and posts. Fixed NAP consistency across 15+ directories. Created location-specific landing pages targeting Kathmandu food searches. Implemented LocalBusiness schema markup and set up a review generation strategy.
Results
Google Maps views increased by 156%, website clicks from Maps grew by 89%, and phone calls from search increased by 120%. The restaurant now appears in the top 3 of local map pack for relevant searches.