Case StudyHospitality · Local SEO

Local SEO Setup - Kathmandu Restaurant

Google Business Profile optimization and local citations for visibility

+156%
Google Maps Views
+89%
Website Clicks
+120%
Phone Calls
01 · Overview

Project Overview

A restaurant in Kathmandu wanted to improve its visibility in local search results, Google Maps, and voice search queries for food-related searches.

02 · Challenge

The Challenge

The restaurant had an unclaimed Google Business Profile, inconsistent NAP (Name, Address, Phone) citations across directories, no local landing pages, and limited online reviews. Local search visibility was nearly nonexistent.

03 · Solution

The Solution

Claimed and fully optimized the Google Business Profile with photos, categories, and posts. Fixed NAP consistency across 15+ directories. Created location-specific landing pages targeting Kathmandu food searches. Implemented LocalBusiness schema markup and set up a review generation strategy.

04 · Results

The Results

Google Maps views increased by 156%, website clicks from Maps grew by 89%, and phone calls from search increased by 120%. The restaurant now appears in the top 3 of local map pack for relevant searches.

05 · Scope

Skills & Tools Applied

Local SEOGoogle Business ProfileSchema MarkupLocal CitationsReview Management

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